Privacy Policy

Last updated: January 2026. This privacy policy describes how CarpetDx collects, uses, and protects your information when you visit and interact with our carpet diagnostic guide.

1. Information We Collect

CarpetDx collects information to help us provide and improve our carpet troubleshooting service. The types of information we may collect include:

• Diagnostic Inquiry Data: When you use our diagnostic decision tree to describe carpet problems (such as pet stains, traffic patterns, water marks, or odor), we may collect details about the issue you are investigating, the location of the carpet, and the cleaning approaches you are considering.
• Contact Information: If you submit a contact form, email inquiry, or phone request, we collect your name, email address, phone number, and the content of your message to respond to your request.
• Usage and Analytics Data: We may use analytics tools to understand how visitors interact with our site, including which diagnostic pathways are most frequently used, how long users spend on each section, and which pages are visited. This data is typically aggregated and does not identify you personally.
• Device and Browser Information: We may automatically collect information about your device, browser type, operating system, and internet service provider to ensure our site functions properly and to improve user experience.
• Cookies and Similar Technologies: We may use cookies and similar tracking technologies to remember your preferences, maintain your session, and analyze site usage. You can control cookie settings through your browser.

2. How We Use Your Information

We use the information we collect for the following purposes:

• To provide, maintain, and improve the CarpetDx diagnostic guide and troubleshooting service.
• To respond to your inquiries, questions, and requests for assistance with carpet problem diagnosis.
• To analyze site usage patterns and understand which diagnostic tools and content are most helpful to homeowners and landlords.
• To send you updates, newsletters, or information about new diagnostic features or cleaning approaches (only if you have opted in).
• To comply with legal obligations and protect the security and integrity of our site.
• To troubleshoot technical issues and ensure our site remains accessible and functional.

3. Legal Basis for Processing (GDPR)

CarpetDx operates in Germany and complies with the General Data Protection Regulation (GDPR). We process your personal data only when we have a lawful basis to do so, including:

• Consent: When you submit a contact form or opt in to receive communications, you are providing explicit consent for us to process your information.
• Legitimate Interest: We process usage and analytics data to improve our service and understand user behavior, which is in our legitimate interest and yours as a user seeking better diagnostic tools.
• Contractual Necessity: We process information necessary to respond to your inquiries and provide the diagnostic service you request.
• Legal Obligation: We may process information to comply with applicable laws and regulations.

4. Sharing of Information

CarpetDx does not sell, trade, or rent your personal information to third parties. However, we may share information in the following limited circumstances:

• Service Providers: We may share information with third-party service providers (such as hosting providers, email delivery services, or analytics platforms) who assist us in operating our site and providing our service. These providers are contractually obligated to use your information only as necessary to provide services to us and to maintain confidentiality.
• Legal Requirements: We may disclose information if required by law, court order, or government request, or if we believe in good faith that disclosure is necessary to protect our rights, your safety, or the safety of others.
• Business Transfer: If CarpetDx is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change and any choices you may have regarding your information.

5. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, or as required by law. Specifically:

• Contact form submissions and inquiry data are retained for up to two years to allow us to respond to follow-up questions and improve our diagnostic content.
• Analytics and usage data are typically aggregated and anonymized, and are retained for up to one year to identify trends and improve site performance.
• If you opt in to our mailing list, we retain your email address until you unsubscribe or request removal.
• Cookies are retained according to their individual settings; session cookies are deleted when you close your browser, while persistent cookies may remain for up to one year.

6. Your Rights Under GDPR

As a resident of Germany or the European Union, you have the following rights regarding your personal data:

• Right of Access: You have the right to request a copy of the personal information we hold about you.
• Right to Rectification: You have the right to request correction of inaccurate or incomplete information.
• Right to Erasure: You have the right to request deletion of your personal data, subject to certain legal exceptions.
• Right to Restrict Processing: You have the right to request that we limit how we use your information.
• Right to Data Portability: You have the right to request your data in a structured, commonly used format and to transmit it to another organization.
• Right to Object: You have the right to object to certain types of processing, including marketing communications and analytics.
• Right to Withdraw Consent: If we rely on your consent to process information, you may withdraw that consent at any time.

To exercise any of these rights, please contact us using the information in the Contact Us section below.

7. Security

CarpetDx takes the security of your personal information seriously. We implement appropriate technical and organizational measures to protect your data against unauthorized access, alteration, disclosure, or destruction. These measures include encryption, secure server infrastructure, and limited access to personal information by authorized personnel only. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security. You are responsible for maintaining the confidentiality of any passwords or account credentials you may use.

8. Cookies and Tracking Technologies

Our site may use cookies and similar technologies (such as web beacons and pixels) to enhance your experience and collect usage information. Cookies are small text files stored on your device that help us remember your preferences and track site activity. You can control cookies through your browser settings and choose to accept or reject them. Please note that disabling cookies may affect the functionality of certain features on our site. We may also use analytics tools to track user behavior and improve our diagnostic content and user interface.

9. Third-Party Links

CarpetDx may contain links to third-party websites or resources. We are not responsible for the privacy practices or content of external sites. We encourage you to review the privacy policies of any third-party sites before providing your information. This privacy policy applies only to information collected through the CarpetDx website.

10. Children's Privacy

CarpetDx is not directed to children under the age of 13, and we do not knowingly collect personal information from children. If we become aware that we have collected information from a child under 13, we will take steps to delete such information promptly. Parents or guardians who believe their child has provided information to us should contact us immediately.

11. International Data Transfers

CarpetDx is based in Hennigsdorf, Brandenburg, Germany. If you are accessing our site from outside Germany or the European Union, please be aware that your information may be transferred to, stored in, and processed in Germany. By using our site, you consent to the transfer of your information to Germany and to the processing of your data in accordance with this privacy policy and applicable German and EU law.

12. Changes to This Privacy Policy

CarpetDx may update this privacy policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of material changes by updating the "Last updated" date at the top of this policy and, where appropriate, by sending you an email notification or displaying a prominent notice on our site. Your continued use of CarpetDx following the posting of changes constitutes your acceptance of the updated privacy policy. We encourage you to review this policy periodically to stay informed about how we protect your information.

13. Contact Us

If you have questions about this privacy policy, wish to exercise your rights, or have concerns about how we handle your information, please contact us:

We will respond to your request within 30 days or as otherwise required by law. If you are not satisfied with our response, you have the right to lodge a complaint with your local data protection authority.